Google suggesting searches based on users ’recent activity
Google suggesting searches based on users ’recent activity

Google collects a lot of user data through its wide range of services. Not only does it collect information from the popular search engine and Gmail accounts, but also from Google Maps and the open source Android operating system.

The tech giant claims to collect data in order to “provide relevant ads” and improve your online experience. But it is not a secret, once you open the privacy policy, you will find the first phrase: “When you use our services, you trust us with your information.”

How does Google collect your data?

Google collects data whenever you use any of its services. Below are the main services Google provides and the type of data it collects from each of them.


Browser. Today, it is considered the most used browser. The browser collects the entire browsing history, especially the websites you visit.

Be aware that Google Chrome will also collect this information even if you do not log in to a Google account. In this case, they will store the information using unique identifiers associated with the browser.

Google search

search tool associated with other services such as Chrome, Google Home, YouTube, and other various applications and services. The tool gathers information from all the inquiries you are looking for.

G mail

The free email service from Google is the most used and can be accessed through a web browser or Gmail application from Google. You can also access it via external content synchronization software via POP or IMAP protocols.

The service collects information from your email, phone contacts, or even the content of the emails you send or receive!


Google Maps does not show you different streets and road conditions. Rather, it celebrates all the information from the application, which includes the places you have visited, the places you searched for, the transportation methods used, the travel dates, etc.

Even if Google Maps does not open, it will also be able to track all the locations you have visited with the help of the phone’s GPS and cellular data. You can also check the places you visited and change or delete trips and locations.

Beyond simple company and product searches, Search can also suggest recipes based on your activity as well, here suggesting that you search for a specific type of cocktail due to your previous searches, including particular ingredients. As someone who loves to experiment with different foods and drinks, this is something I look forward to using, as it will ensure that I see what’s relevant to what I want.

This feature seems to be rolling out silently through a server-side update, and there aren’t many accounts of it being life,

so it could be a while before you see it on your device. There’s also a small possibility this is merely a new UI/UX test,

that Google is seeing how people react to suggestions based on their activity before deciding on whether to make it a permanent fixture in search. As usual, we’ll keep this post updated with further developments and information.

How it works. Prior to searching for “noise headphones,” I conducted a search for “home.” Based on that history, Google then suggested a query that essentially blends the two queries with a common thread of the Assistant.

Here’s what this scenario like:

Query 1: “home” > Query 2: “canceling headphones” > suggested query: “canceling headphones with google assistant”

Clicking on the suggestion takes the user to the search results for that query.

It appears users must be logged into their Google accounts to receive these search suggestions. I reproduced this series of searches (and several more discussed below) in a single session while logged in. When I logged out of my Google account, browsing in incognito mode on Chrome, I saw no suggestions.

Suggestions for various search intents. These search suggestions also appear to trigger outside of the e-commerce context. Below are a few examples.


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