Smartwatch shipments rise 20%-The smartwatch was not affected by the Corona crisis and the cessation of global activity.
On the contrary, the numbers indicate a 20% increase in shipments of companies from them during the first quarter.
According to the numbers of the research company Strategy Analytics,
the companies shipped about 13.7 million smartwatches during the first quarter, compared to 11.4 million hours during the same quarter last year.
And Apple dominated the first position with a market share of more than 55%, and away from it, Samsung came second and thirdly, the company Garmin,
which achieved the highest growth during the last quarter.
The research company attributes the rise in smart watch shipments to the growth of the e-commerce and e-shopping movement,
and users continue their sporting activities at home or on a limited scale and they need the watch to continue.
Looking at the numbers of big players,
- Apple shipped 7.6 million hours
- Samsung 1.9 million hours
Garmin 1.1 million hours. Shipments of other companies grew by 15%.
It is noticeable that the growth in Garmin shipments that returned to the third place for the first time in two years, thanks to the improvements that added to its watches,
such as the use of a color OLED display.
Smartwatch shipments rise 20%
Strategy Analytics expects a sharp slowdown in shipments due to the continuation of the Corona pandemic,
despite the gradual return of normalcy to some markets,
but the most important markets such as Europe and America are still suffering from a state of closure.
Smartwatch shipments are up 20%
Well, there’s one tech sector doing well during coronavirus pandemic: smartwatches.
Yep, according to a report from Strategy Analytics, global smartwatch shipments have grown 20% over the past year. In terms of actual units, those from 11.4 million in Q1 2019, to 13.7 in Q1 2020.
Let’s be honest, a 20% rise sounds far better than shifting an extra 2.7 million units, but hey, what can you do?
To put this in perspective, IDC found that worldwide smartphone shipments went down by 11.7% in Q1 of this year. Despite this drop, there were still 275.8 million devices shipped. Effectively, smartwatches are still small business in the grand scheme of things.
The question then is this: Why have smartwatch shipments bucked the pandemic downtrend?
Well, Steven Waltzer — a Senior Analyst at Strategy Analytics — said “despite considerable headwinds from the Covid-19 scare… many consumers have been using smartwatches to monitor their health and fitness during virus lockdown.”
That makes sense.
BUT, it’s important to remember that these sales are from January,
February, and March — really only the very beginning of the pandemic in the West. For example, the UK only announced its lockdown on March 23.
The real test for the resiliency of the smartwatch market will be the Q2 sales.
What brands recorded the best smartwatch shipments in Q1 2020?
Wow, I’m so glad you asked.
Unsurprisingly to anyone familiar with people’s wrists, the Apple Watch is the king of smartwatches. In comparison to this time last year, the company’s smartwatch shipments rose by 23%.
In the first three months of this year,
Apple sold 7.6 million smartwatches, up from 6.2 million in the same period in 2019. This gives them a 55% market share — up from 54% last year.
Basically, Apple is killing it.
Yes, the Apple Watch is still a drop in the ocean compared to iPhone sales, Apple himself will be pleased that it’s got this market sewn up at the moment.
Now, the next two “leaders” in the smartwatch shipment battle are Samsung and Garmin.
Samsung — which has the number two spot — saw its smartwatch shipments rise from 1.7 million in 2019, to 1.9 million this year.